About Us,

    In September 1994, Superior Canadian Livestock was founded as an affiliate of Superior Livestock Auction in the USA.  We were created to provide a much needed change to the marketing of cattle by offering innovative technology in the form of satellite video marketing to the livestock industry across Canada.

     In 1996 it became aware to us that selling Canadian cattle on an American sale was not financially viable and therefore we joined Canadian Satellite Livestock Auction.

     As time went on we moved away from the satellite sales and became more focused on buying direct from the farm/ranch as well as various auction markets and sale barns.

     Over the years our feedlot customers began having more success with direct farm/ranch cattle and we stopped attending auction sales and strictly buy direct.

     In 2006 we became an agent for TEAM Auctions, which is a weekly internet auction where cattle are photographed and then sold over the internet.  The fit with TEAM was perfect, and we hope for a long, successful relationship into the future.

     We are currently working on expanding our company, diversifying our methods and continuously supplying quality cattle, bison and holsteins to our customers direct off the farm, ranch or feedlot!